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Nibras Hussein (Sudan Khartoum North) EMPLOYMENT Sayga Flour Mills Khartoum - Sudan 2000 - Present Marketing analyst Long and short – range studies, plans, procedures and controls which promote marketing effectiveness in the attainment of the corporate and division objectives and goals. • Aiding in formulation of overall marketing objectives, policies, plans and budgets • Undertaking market research studies (defining problems, programming budgeting, scheduling, securing facts analyzing and recommending solutions) as directed, in the areas of product line improvements and extenuation • Establish and maintain continuous evaluation of the marketing effectiveness of the division from analysis of control data and make timely recommendations to the marketing manger concerning recommended changes or improvement • Maintain quality control/satisfaction records, constantly seeking new ways to improve customer service. • Build and Maintain customer retention, customer loyalty, customer profiling programs. • Evaluation and selection of subagents, special agents and main agents (qualitative and quantitative) evaluation. • Build and create marketing communication tools and programs with target customers / prospect customers • Create customer behavior models to evaluate, trucking customer lifetime value, customer lifecycle and RFM (Customer Response, retention and valuation concepts To predict customer future behavior) • Design, evaluate, measure effectiveness of promotion marketing campaigns. Internal audit course (ISO) Market research course (Quantitative and Qualitative marketing Research) Marketing Return on investment (MROI) Marketing management Marketing Information system Performance management system Advance SPSS Course Problem Solving and Decisions making Course Leadership strategy course Strategy analysis , formulation , implementation and control courses and workshop Customer retention , satisfaction and loyalty
EDUCATION University of Karachi Pakistan – Karachi 1993- 1998 B.A (H) Economics M.A (Courses System) Economics Chartered institute of marketing UK 2005 – 2006 Professional diploma in marketing management covering the following subject: Marketing planning and marketing strategic planning Marketing research and market research Marketing environmental analysis both ( macro and micro) Marketing management in practical Marketing communication / strategic marketing communication Now I am a member of CIM – UK
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